Rural Tourism Educational Resources

The Office of Rural Tourism and Outreach continues to build out programs and educational tools for Rural Tourism.  Check back often as more will be added.

Tourism Business Marketing Toolkit

The Tourism Business Marketing Toolkit educational portal offers content covering a variety of topics, from optimizing presence in Google My Business, TripAdvisor, and Yelp to best practices for copywriting and content marketing. Login in to the portal for more information.

Training Video:

Program & Toolkit Introduction Call Recording:

How to access the portal: Go to

  1. Log in using your Google account
  2. Enter the promo code TENNESSEE
  3. Find best practices,  tips and more for marketing your business online