Why Work with a Travel Trade Professional?
Travel trade professionals will promote your product to targeted customers in markets you may not have the means to reach on your own. They also sell and produce in a large volume over the period of a year.
Providing discounted rates is expected. However, they take on all marketing costs for promoting your product to a variety of markets you may not be targeting or could not afford on your own and can produce substantial numbers for your property over a period of time.
How does the TDTD work with the Travel Trade?
Domestically and internationally the TDTD sales teams works to build relationships with tour operators and receptive operators. Through the process, the TDTD team is able to provide training about Tennessee’s many experiences, share information about upcoming attractions and events, and help direct operators to needed resources and contacts.
As part of the educational experience, the TDTD sales team also assists coordinating familiarization (FAM) tours. By giving the members of the travel trade a first-hand experience of the available products, it guarantees they will understand how to properly promote Tennessee to their clients.
To assist partners, TDTD provides leads about potential clients interested in their product and destination.