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Photo caption: TDTD German Representative Wolfgang Streitbörger, TDTD Director of Sales Kimberly Leonard and Memphis CVB’s International Sales Manager Lisa Catron promoted Tennessee at ITB Berlin.
TDTD with several Travel South USA states and partners participated in promoting the South to the German market March 7-11 at ITB Berlin.
During the business-to-business days, TDTD’s Director of Sales Kimberly Leonard, International Sales Manager for the Memphis CVB Lisa Catron, and Tennessee’s German PR representatives Raphael Tenschert and Wolfgang Streitbörger promoted travel to Tennessee to approximately 70 media, receptives, and tour operators.
ITB Berlin is one of the world’s largest annual travel trade fairs with more than 180 countries represented. The first three days are dedicated for business-to-business meetings between travel suppliers, operators and media. The last days are targeted to consumers with fun, interactive booths.
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