Research

Tennessee’s tourism industry set a new record in 2024, generating $31.7 billion in direct visitor spending and welcoming 147 million visitors, according to newly released data from Tourism Economics and the Tennessee Department of Tourist Development.

 

June 25, 2025 - Announcement

TENNESSEE TOURISM BREAKS RECORD SPENDING FOR FOURTH CONSECUTIVE YEAR WITH $31.7B IN 2024

Access the 2025 press release.

Open the Full Statewide Report from Tourism Economics. 

The full 2024 Economic Impact on Travel Report and direct visitor spending data for all 95 counties will be released in September. Access the most recent county snapshots, from CY2023.

Tennessee's CY 2024 Economic Impact infographic highlights three key statistics: a record-high $31.7 billion in direct spend (up 3.3% year-over-year), 147 million visits, and $3.3 billion in state and local taxes (up 3% year-over-year).

 

TN Travel Impact Dashboard

Click the link to access the TN Travel Impact Dashboard for instant access to key metrics, statewide and by county, on the economic impact of travel on Tennessee

Tableau Dashboard Screenshot